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I do have to admit though - that picture atop the article is very funny to me.
A guy walks into an electronics store to buy an HD TV, when he is confronted by a panel of "experts", including Peyton Manning and curiously, someone dressed as a chicken. Manning goes on to explain that most football games are filmed using Sony HD cameras, so wouldn't it make sense to watch the game on a Sony HDTV?
The guy responds with something along the lines of "When you say football, do you mean soccer as well?". At which the panel of experts look at each other and burst out laughing.
Now I'm not exactly sure what message Sony was trying give, but it didn't make me feel like I wanted to buy anything Sony anytime soon..
http://www.guardian.co.uk/sport/blog/2008/sep/2...
And I saw the Sony commerical, not that bad really. Just a jibe at soccer, so what. Justin Timerberlake made a joke about soccer and David Beckham at the ESPYs and nobody jumped down his throat or ESPN's about it.
But seriously, you can't blame Peyton and JB for laughing. Who can like football when it's called that? Come on guys, defend the name of our sport.